When Luxardo marasca cherries are harvested at the beginning of every summer, part of the juice is separated and left to mature until natural fermentation occurs. When a certain alcohol by volume is reached neutral alcohol is added to the juice to avoid further fermentation and it is then allowed to age in oak vats. Clear and deep red in color, the pungent aroma of freshly squeezed cherry juice. The taste is intense, thick and syrupy with sweetness partially offset by fruit tartness. Luxardo Cherry Liqueur was renamed with the curious name “Sangue Morlacco” (Morlacco Blood) by the famous Italian poet Gabriele D’Annunzio in 1919, at the time of the Fiume military expedition. On the front label remains the dedication that the Poet sent to the Luxardo family with his signature.